About us
Authentic, gear-inspired apparel for musicians, music lovers, and scene insiders who live the culture on stage, in the studio, and on the road.
This Side Up Tee
For every musician who knows “helping” usually means flipping the case upside down.
A rugged road case stenciled with THIS SIDE UP — except it’s upside down, just like your bandmate’s idea of loading gear. Street-art stencil style, bold and gritty, straight out of the rehearsal room chaos. Wear it as a reminder that no one handles your gear right… but at least you look good while they don’t.
Details:
Why you’ll want it:
Low stock: grab yours before this one gets flipped the wrong way.
Size guide
| LENGTH (inches) | WIDTH (inches) | SLEEVE LENGTH (inches) | |
| S | 28 | 18 | 15 ⅝ |
| M | 29 | 20 | 17 |
| L | 30 | 22 | 18 ½ |
| XL | 31 | 24 | 20 |
| 2XL | 32 | 26 | 21 ½ |
Made with care
Heirloom quality
Premium materials
Classic styling
Sustainable, natural textiles can be enjoyed for generations to come.
Wash only when necessary using cold water and a gentle detergent.
Hand-picked accents give this piece an understated unique look.